I think it's commendable to take this approach. They are doing a few things very right. 1.) Not shutting down existing products and leaving users without a service, 2.) Not wanting to just sell it to the highest bidder but actually are concerned about their users, 3.) Having the guts to just put everything on the table and changing major things up. I feel like a lot of companies feel like, 'Well we have these products we have to either keep them going and scale or kill them.' Their solution here is a wise one that is certainly putting users before dollars and ease.

While everyone may not be happy with it, it's certainly better than a lot of shut downs and other moves startups have made that have pissed a lot of people off.