>> "The bevel is bad" is not a very good argument, either. While I don't like th... | Hacker News

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		slantyyz on Sept 5, 2013 \| parent \| context \| favorite \| on: Geeking Out on the Logo >> "The bevel is bad" is not a very good argument, either. While I don't like the logo at all, I have to agree with this. Yahoo's logo isn't designed for logo and design aficionados, it's designed so that the masses can easily associate the shapes and colors of the logo with the company (which leaves me to wonder why they fixed something that isn't really broken). Most people don't think much about the logo beyond that. The exercise of rebranding itself is just a PR stunt to tell the world that Yahoo's not the old Yahoo.

smacktoward on Sept 5, 2013 [–]

> which leaves me to wonder why they fixed something that isn't really broken

Commissioning a new logo is a common way new CEOs mark their territory.

It's rarely useful, but I suppose it beats having them running around peeing on all the desks.

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