I also think the article title is misleading or off-base.
As for the contents: it's a PR promotional post for the startup disguised as a list of tips. The article also misses the point: "talking" involves dialogue, which is a two-way street. Conversely, a survey is a formulaic, one-way exchange of information that pales in comparison to a real conversation.
As for the contents: it's a PR promotional post for the startup disguised as a list of tips. The article also misses the point: "talking" involves dialogue, which is a two-way street. Conversely, a survey is a formulaic, one-way exchange of information that pales in comparison to a real conversation.