Revenue growth is better than active user growth, but growth is the high order bit.
In other words, growing revenue 10% a week is better than growing active users 10% per week. But for a startup (in the startup=growth sense), 10% growth in active users per week and no revenue is much better than being ramen profitable and growing revenues at 2% per week.
In other words, growing revenue 10% a week is better than growing active users 10% per week. But for a startup (in the startup=growth sense), 10% growth in active users per week and no revenue is much better than being ramen profitable and growing revenues at 2% per week.