So? He denies it, engages in character assassination, and uses a (presumably) co-conspirator to provide supporting evidence. I heard about this two months ago.

Never overestimate the integrity of a CEO.

I am not taking sides, just providing references to relevant information.

He attacks the article instead of making straightforward statements about his business. I'm really surprised he did not take the opportunity to address the claims that Yelp manipulates content.

It kind of implied to me that they do. Or at least did in the past (ie > 1 day ago !).

Now he knows how business owners feels to receive a bad review.