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I'm not sure about that. Changing the world is actually very low on my priority list and I'd say most of the other founders I know think likewise.

It's not that I wouldn't love to change the world - I just don't find that a realistic goal to set. My immediate goal is much lower and more egoistic: I need to create something that rakes in enough money to sustain itself and cover my basic living expenses.

Only then will I have the time and mental freedom to pursue one of my world-changing ideas.

The problem with the world-changing ideas is that most of them are so inherently binary. Who can really afford to dedicate themselves at least 6-12 months to an all-or-nothing experiment?

For me the most important attribute of a business model is not the revolution-potential but rather the scalability. I'm going for things that have a chance to pay my bills even when they're only a small success. Call me a coward but I need a leg to stand on before I'll dare to reach for the stars, so to say...



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