The head of the product disagrees with you. No offense but I think he has a slightly better idea of their target buyer than you.
>AW: How much was Tesla on Porsche’s mind when the Taycan was produced? It seems like you’re going right after Model S with this car.
>SW: The first target for ourselves was to make sure that the Taycan becomes a Porsche. We needed to make it as close to the 911, our icon, as possible. Obviously, we had a look at the competition, we had a look at BMW, Mercedes, Tesla.
They mean this as a status symbol, not as the competing vehicle? Taycan is a four door car. A daily driver. Not a two-door sports car. It would compete with Panamera, not 911. Equating the two is wrong in the context of mileage driven. See other comments for that.
The head of the product disagrees with you. No offense but I think he has a slightly better idea of their target buyer than you.
>AW: How much was Tesla on Porsche’s mind when the Taycan was produced? It seems like you’re going right after Model S with this car.
>SW: The first target for ourselves was to make sure that the Taycan becomes a Porsche. We needed to make it as close to the 911, our icon, as possible. Obviously, we had a look at the competition, we had a look at BMW, Mercedes, Tesla.
https://www.autoweek.com/news/people/a2157176/talking-taycan...