I don’t think this is very related to what’s actually going on here.
It used to be that fast food was always cheap. But now, fast food is a broad market that’s aimed at a wide variety of demographics.
McDonald’s just so happens to be closer to the “premium” side of the market. They have a strong brand and don’t have to be the cheapest fast food restaurant on the block. People don’t buy McDonald’s because it’s cheap.
There are plenty of fast food restaurant chains that still mainly serve lower income demographics.
Rally’s/Checkers, Church’s Chicken, Popeyes, Sonic, and maybe you could even count Arby’s, or Taco Bell depending on what you’re ordering.
Some of the bigger brands like McDonald’s do have some deals to be found but you’ll need to be on their apps hunting for them.
It used to be that fast food was always cheap. But now, fast food is a broad market that’s aimed at a wide variety of demographics.
McDonald’s just so happens to be closer to the “premium” side of the market. They have a strong brand and don’t have to be the cheapest fast food restaurant on the block. People don’t buy McDonald’s because it’s cheap.
There are plenty of fast food restaurant chains that still mainly serve lower income demographics.
Rally’s/Checkers, Church’s Chicken, Popeyes, Sonic, and maybe you could even count Arby’s, or Taco Bell depending on what you’re ordering.
Some of the bigger brands like McDonald’s do have some deals to be found but you’ll need to be on their apps hunting for them.