Layoffs indicate a poorly run, inefficient company, especially if other companies in the same industry had fewer layoffs. Typically this means that the company hired and trained more workers than it needed; their estimates of future opportunity was wrong relative to other companies that did not require layoffs because they’re hiring was based on more accurate estimates.

Another factor is that retained employees that learn of companies layoff frequently become concerned about their own position and the treatment of the workers that were laid off, reducing employee morale. High performers may start looking for another job in order to avoid expected future layoffs.

Then there’s the impact on potential future employees, who will also know about the layoffs. These employees will be aware of recently layoffs and will expect more money from said company who will also have to train the new employee that replaced the one they laid off before.

Finally, you have the impact on potential customers or existing customers. Some customers have relationships with employees that are laid off, and this can be jarring. The customers may become concerned about the liability of the company or the management of the company, potentially moving all our part of their business to another firm.

All of these effects are not typically beneficial to the company or it’s shareholders.