That's nothing new. See: “Law on the Restoration of the Professional Civil Service” (1933, Nazi Germany) - bland wording, but it was the law that purged Jews and political opponents from public life. But it is actually on brand - terrorist organisations use do-gooding labels in order to draw support while pushing coercion.
quotemstr's thought was proponents call it "Chat Control" and that meant even all proponents were being blatant they feel it's a ridiculously villinious law. That's very different than thinking proponents call it something bland but really understanding the content says another that opponents give it a bad name for.