I'd say the switch was learning that Google Search was written in Python (remember when error pages URL were in .py ?), and Youtube rewritten in Python. After that, reddit and dropbox followed (and later Instagram).
Apple also added Python in, I think, Mac OS X Jaguar, so it blipped on the radar.
When you have big players using it, the community automatically grows.
Django was the continuity of that and definitely contributed to the growing popularity of Python, but I think the hype started way before (and in fact we had to suffer Zope/Plone/Twisted for it :)).
Another decisive date was circa 2010 when the Belgian book "learn programming with python" came out. Granted, Django was already 5 years old at the time, but it brought many beginners who knew nothing about programming at the time.
Apple also added Python in, I think, Mac OS X Jaguar, so it blipped on the radar.
When you have big players using it, the community automatically grows.
Django was the continuity of that and definitely contributed to the growing popularity of Python, but I think the hype started way before (and in fact we had to suffer Zope/Plone/Twisted for it :)).
Another decisive date was circa 2010 when the Belgian book "learn programming with python" came out. Granted, Django was already 5 years old at the time, but it brought many beginners who knew nothing about programming at the time.