There are smartphones, tablets, netbooks, watches, ski goggles running Android. It is interesting to consider Android as a "phone OS".
Sure, your camera doesn't need apps. Neither does your phone. But just because it's not necessary, doesn't mean that it won't provide lots of benefits. You can, for instance install Dropbox and use Camera Upload to automatically sync all your photos to all your devices the moment you shoot them.
That's exactly what I meant. A camera doesn't NEED apps, but it would be useful to have the ability. I would definitely use Instagram and Dropbox Camera Upload with this device.
Sure, your camera doesn't need apps. Neither does your phone. But just because it's not necessary, doesn't mean that it won't provide lots of benefits. You can, for instance install Dropbox and use Camera Upload to automatically sync all your photos to all your devices the moment you shoot them.