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Doctor_Fegg
on Oct 8, 2024
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The million-dollar mystery of milk.com
B&Q used to (maybe still do) run lorries up the motorway with the two-line legend: "www.diy.com. Shop online NOW".
Now? I'm literally driving. I'll end up ploughing into the back of your lorry if I shop online now.
abanana
on Oct 8, 2024
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It feels like every ad has to end with "NOW!" or "TODAY!". Yes I understand how big research results give the marketing people good reason to insist on it, but it drives me nuts! I do wonder whether its overuse might diminish its supposed effect.
dt3ft
on Oct 8, 2024
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But your passenger is not driving ;)
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Now? I'm literally driving. I'll end up ploughing into the back of your lorry if I shop online now.