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I've worked at Google and they take search quality very seriously. In fact, the search quality guys are not allowed to talk to the ads guys to avoid exactly this type of influence.

Sure money matters, and there is an "apparent" conflict. But in reality, the better the search results are, the more likely that users will use the search engine, which leads to more $$$. There is plenty of literature that demonstrates how serving poor search results will actually result in less ad revenue.

So James, being a former Googler, did you find that Google held back on search quality in favour of ad revenue?



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