Is it really that bad though? I see it as a form of brainstorming and/or a way to overcoming blind spots/biases in your thinking. It's not an 'automated process' to generate ideas - just one method in a whole 'toolkit' of methods to stimulate one's creativity.
I can definitely see the benefits of using this tool as a brainstorming function, however why try and force ideas to create a startup. The function of a startup is to make a company in order to respond to a need. I believe that need is only going to be fully satisfied when the company/person/startup addressing it has some underlying attachment to the core issue. Grabbing a hold of an idea that is a result of some exterior process, to me just seems wrong and lacks a genuine intention.
