If Reddit's goal is " is a 2-5bn market cap business with solid 0.5bn revenue", then do they need an order of magnitude more staff than say, 5 years ago? My understanding is their, rather dramatic, scale up was to chase Twitter/Instagram/TikTok. If they're going to drown in expenses before achieving it, then it seems pursuing that was a poor business decision driven by investor expectations of hyper scale (never mind its effects on the product for users).