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The best ideas are innovative and edgy. Any competitors will be behind the curve once they realize what you already know.

If your idea is good in a duh-obvious sense, then you can be damned sure someone else is already doing it or has done it. The way to succeed in this aspect is by doing it better where others have been lazy.



I think I've read it in one of PG's essays, who sais always choose the harder solution because you thought the easy one because you are being lazy?




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