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We moved to a farm in wine country in the PNW years back, and I had this 'ah ha' moment. It was the summer before the pandemic, and we had friends visiting. We sat down to eat a meal we made with all of this local food. I took a sip of a wine from a vineyard nearby. That's when the term 'terroir' suddenly made sense. The wine had the same essence as the food we were eating, all being from the same region. But it was elevated. It's like, the celebration of all of this hard agricultural work. The cherry on top.

People find ways to turn anything into a game. And status, striving, gaming – they enter into anything. But for me, I generally just keep a list of favorites. Reds often give me a headache, so a good red, to me, is one that does not. But I've grown to really like Rosé, and it doesn't have to be summer.

Anyway, there's definitely good wine and bad wine. I think personally a good story contributes a lot more to the value of wine than its rating. But 'value' can be very subjective.



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