I'm really bored with the professional blogosphere jumping on every random little drama that comes about. I didn't expect it from Ted Gioia. I bet stratechery will have an article on "too many youtube ads!" soon enough.
Youtube ran an experiment on displaying all the ads in one go when watching long videos on a TV. That's it. You can't read anything into their motives, because you have no idea why they were running the experiment, or what the results of the experiment were. What if people preferred watching all their ads up front, instead of pausing the video every 3 minutes to play an ad?
Your username contains “googl”, and 9 days ago you commented on a post about Google stock options with an insider perspective. It sounds like you either work, or have previously worked, at Google. I would advise disclosing this if you’re going to write a comment about YouTube ads.
Nah, it's fine. I'm posting my own opinion. I'm a nobody leaf node in the corporate hierarchy in an inconsequential project. I'm not tribal. I have no special insider insight into...anything really. I can list off 1,000 things I hate about google if you'd like. If I was trying to hide anything, I wouldn't have this username.
Youtube ran an experiment on displaying all the ads in one go when watching long videos on a TV. That's it. You can't read anything into their motives, because you have no idea why they were running the experiment, or what the results of the experiment were. What if people preferred watching all their ads up front, instead of pausing the video every 3 minutes to play an ad?