Definitely agree. I joined Twitter four months ago. I haven't tweeted yet, but I'm reading it daily on the app and occasionally liking tweets.
I've been so surprised at how effective the advertising has been on me. I've never experienced this level of engagement with online marketing.
Ads for TV shows, movies, live shows, musicians and comedians have been particularly effective.
I've found myself following a lot of show writers I've never heard of, and I even signed up for some new streaming services because of it. Google and Facebook ads never felt like they impacted me, though I know how important and dominant they are to business marketers. I've never clicked on a banner ad and my eyes glaze over sponsored links. Twitter's level of engagement with their marketing content is new to me, and I'm impressed.
I actively work to block or prevent ad tracking. When youtube serves me an ad for retirement planning or feminine hygiene products, that is my little victory. That is me successfully preventing them from knowing enough about me to target ads.
I've been so surprised at how effective the advertising has been on me. I've never experienced this level of engagement with online marketing. Ads for TV shows, movies, live shows, musicians and comedians have been particularly effective.
I've found myself following a lot of show writers I've never heard of, and I even signed up for some new streaming services because of it. Google and Facebook ads never felt like they impacted me, though I know how important and dominant they are to business marketers. I've never clicked on a banner ad and my eyes glaze over sponsored links. Twitter's level of engagement with their marketing content is new to me, and I'm impressed.