Famous and deceptive. It is a narrow angle shot, taken straight down the axis of very specific strip. Take an off axis, wide angle shot, and billboards disappear. I don't remember the details but photographic tricks like that played a large role in a trial opposing advertisers to people who considered billboard an eyesore. The former used wide angle shots while the latter used telephoto.

We saw a lot of tricks like that related to covid and social distancing. Heavily zoomed pictures of "crowded" beaches, streets, etc... where in reality, it is far less dense than the photo makes it look like.