The entire purpose of the sanctions is to make life difficult for Russians. Do you find this unfair? Then tell me the alternative. The West have tried appeasing Putin, but clearly he is not going to stop, ever. This very moment the Russians are closing in on Kyev, ready for the slaughter. While Russians are scrambling to save their money, Ukrainians are scrambling to save the lives of their loved ones. Should the West use weapons instead of economic sanctions? This would be third world war, probably the end of Russia but more likely the end of the world.
So tell us what we should do instead of sanctions?
Surely nobody promised you that sanctions would not have any ill effects on the general population? There is no way to seize Putins war chest directly, so the purpose of the sanctions is to hit him and his power structure indirectly through the entire Russian economy and society. It is an extremely crude weapon and hits Putin critics just as hard as Putin supporters, and as always the weakest suffers the most. But what is the alternative? Doing nothing or just applying mild sanctions have been tried - it just embolded Russia and let to current murder of Ukraine. Do you have a better idea?
So tell us what we should do instead of sanctions?