It’s possible that author is bad at basic arithmetic and doesn’t understand that 40% of $0 is $0.
It’s interesting to me how many people lack basic financial critical thinking skills and even something super basic like profit isn’t intuitive to all (but it should). So if I see a $5 income one month and a $-1 income next month because the two people returned their book, I get angry instead of trying to understand why.
In the old paper publishing world it took a long time for this accounting so it wasn’t as easy to see the returns. I remember a friend who worked at a bookstore and they would tear the cover off books and send the cover back as a return. The return would be credited against the store account and not count towards author royalties.
It’s interesting to me how many people lack basic financial critical thinking skills and even something super basic like profit isn’t intuitive to all (but it should). So if I see a $5 income one month and a $-1 income next month because the two people returned their book, I get angry instead of trying to understand why.
In the old paper publishing world it took a long time for this accounting so it wasn’t as easy to see the returns. I remember a friend who worked at a bookstore and they would tear the cover off books and send the cover back as a return. The return would be credited against the store account and not count towards author royalties.