>Amazon... seem to be happy where they are and don't seem to be innovating much
If you're just looking at the consumer end of it, maybe. but over the last couple years amazon has become one of if not the largest logistics company in the world, and across the full line from supplier to last-mile delivery. it's not sexy innovation like a new iPhone is, but they've been developing a huge moat and as long as customers want quick delivery of their online purchases, amazon is a long ways in front of any competitor.
All the complaints about review fraud or inventory commingling are small-potatoes compared to the ability to do next-day delivery of millions of different SKUs to a large portion of the planet.
Amazon might not be innovator in consumer electrics. But they enter the markets with very good price point. Ofc, margins are lower, but they can make lot up with volume and breadth...
If you're just looking at the consumer end of it, maybe. but over the last couple years amazon has become one of if not the largest logistics company in the world, and across the full line from supplier to last-mile delivery. it's not sexy innovation like a new iPhone is, but they've been developing a huge moat and as long as customers want quick delivery of their online purchases, amazon is a long ways in front of any competitor.
All the complaints about review fraud or inventory commingling are small-potatoes compared to the ability to do next-day delivery of millions of different SKUs to a large portion of the planet.