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to the majority of apple's target consumer, none of this matters.


Some might disagree, and cheekily point out that apple's high-end customers care deeply about NOT having 20 year old gear. Because fashion.


Does this imply the majority of consumers care more about the brand perception than actual value?

I mean, we all know apple fan-bois are vividly after the apple logo, but come on, there's still the majority of sensible people who put actual value higher than the show-off effect.


> Does this imply the majority of consumers care more about the brand perception than actual value?

YES. People are vain. News at 11.

Stop betting against vanity.


Where the hell are they, and why aren't they paying for quality home goods, cars, technology, etc?




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