Are the "popular" books you read, especially paperbacks, printed on acid free paper?
You do have a point, the book I'm reading right now is a hardback that was published and printed in 1958, but it has suffered some deterioration. The paper in quite a few paperbacks I bought in the '80s are in worse shape.
But then there's projects like Google Books to capture such artifacts ... if they can only negotiate the lawyer gauntlet.
On the other hand (and I'm slightly playing Devil's advocate here), books and other physical media go out of print eventually. It can become difficult to find a copy of some archaic technical manual that interests you. (Anyone selling any Symbolics manuals? :-))
There is no reason for a digital publishing to stop creating new copies of a digital work (once they finally develop an economic model that works.)
Honestly, I think this is one of the best use cases for piracy. There may be no money in putting out a Symbolics manual, but it costs a pirate uploading a digital version almost nothing. Look at older video game emulation as well. It's probably not worth it to the companies to continue to put out the type of games that wind up on abandonware sites, but thanks to dedicated fans who pirate them, they wind up preserved for future generations.
To be fair he pick out "popular" music as being disposable.
It is surely indisputable that much popular music is produced with short-term profit rather than musical excellence in mind.
That, I suggest, is disposable music. Is Britney Spears music getting a bit old? Don't worry, there'll be new mindless, trivial drivel here in a short while.
The books I read, the movies I watch, the music I listen to...I really can't think of how any of it could be described as "disposable by design".
I read a book written in 1966 the other day. That's young by the standards of literature, and yet it's older than I am.
Netflix's entire business model is built on movies not having an expiration date.
And to call music "disposable" is a statement that I don't even know how to respond to.