From the other side (vendor perspective) we see this SaaS fatigue a lot.
We have a free, open source, unlimited use product that has a very good, commercial, alternative. What we hear in calls is that there are just too many SaaS tools in the company and the monthly cost (or security review of all tools) ends up with the management saying "pick your top 5,10,15 most important" and drop the rest.
The GSuites, Slacks, AWS, Notions, Zooms, etc (picking from the article list) get in the top priority list and that list is so full the medium priority stuff just gets crossed out and pushed down to budgets lower down. Our category just rarely makes it.
A lot of the time we win out just because the company wants to avoid the admin of the paid solution, the tool just isn't _that_ important. Being creative in your business model, I think, is the way to go, particularly in terms of freemium offerings.
With the number of SaaS apps trying to get your monthly cost, being outside the core list is getting harder and harder and you need to define those niches and totally own them. Forget starting at the company level, start with 1-5 people groups for a _long_ time.
As an aside, draw.io (now diagrams.net I see, why the change?) is a nice tight project.
I was an early adopter (i.e. from beta releases) of lucidchart and really liked their first few years; convinced two companies to get a bunch of licenses. Over time they've become a hot mess of bad patterns in SAAS and I won't touch them for a few years now (and let a license for ~100 people expire).
Congrats on keeping things simple and not making it harder to use over time.
Basically they're dropping the .io domain for security and ethical concerns, and the old name being the full domain is probably why that leads to a full rebrand
We have a free, open source, unlimited use product that has a very good, commercial, alternative. What we hear in calls is that there are just too many SaaS tools in the company and the monthly cost (or security review of all tools) ends up with the management saying "pick your top 5,10,15 most important" and drop the rest.
The GSuites, Slacks, AWS, Notions, Zooms, etc (picking from the article list) get in the top priority list and that list is so full the medium priority stuff just gets crossed out and pushed down to budgets lower down. Our category just rarely makes it.
A lot of the time we win out just because the company wants to avoid the admin of the paid solution, the tool just isn't _that_ important. Being creative in your business model, I think, is the way to go, particularly in terms of freemium offerings.
With the number of SaaS apps trying to get your monthly cost, being outside the core list is getting harder and harder and you need to define those niches and totally own them. Forget starting at the company level, start with 1-5 people groups for a _long_ time.