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> “If you ask any cohort of young people if they will ever pay for Netflix or video services, the answer is unequivocally no,” said Mike McCormack, an analyst at Guggenheim Securities.

Good grief what a stupid quote to use as a pretext for tacitly supporting these measures.

When I was “young”, whatever that undefined number means, I swore there were lots of things I’d never pay for. Streaming music services, are a germane example. Then I got older, developed a bit of discretionary income, my time got more valuable, and the services become the best option. The once “no way ever” is now an unthought monthly cost.



also -- if a demographic says they don't want to pay for your product, why would you think cutting off their free access to it would change their mind? There's a lot of competition in the streaming video space.


Corporate ego. Executives think their media is in-demand and without substitute. Most young people have already replaced traditional media with YouTube & Twitch.




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