That's the one time cost for purchase outside of contract... For N95. Not for iPhone, at least not for normal people.
The reality in 2008 is that Apple forbid selling iPhone without contract, with contract requiring special extra Apple tax (we already had "unlimited data" for years by then). So you were paying whatever the telco asked you for the phone, then paid extra to Apple as long as you used the "iPhone tariff" (and you couldn't get it otherwise other than ebay).
Since at least in Poland majority bought the phone as part of the contract, the prices were wildly different. I can't find N95, but business oriented E51 cost me under $70. Without significant impact on monthly fees on the contract. And without paying Apple tax on my phone bill.
BTW, regarding visual voicemail... Little known thing about iOS 1-2 is that the network stack was broken and it wasn't capable of redirecting to voicemail like every other phone. Required special buggy software to get any voicemail for people running iPhones, and at least at Era GSM (present day T-Mobile Poland) it took 3 months from providing iPhone on sales and any voicemail working?
The cost of a phone bundled with a contract bears no relation to the real-world cost. Depending on your monthly payment and length of contract, you could pay $100 or $500 for the same phone.
In some markets, iPhones were bundled with a contract because networks had bidding wars for exclusivity.
From the PoV of someone buying a phone, in that specific time and location, cost of phone without contract was rarely ever known. And the iPhone wasn't sold outside of network with attached plan anyway.
From the PoV of someone working at the network and having the luck to talk with some pretty high up there people... the exclusivity was only for order in which networks got the phone. As in, present-day T-Mobile Poland made a bid to be the first network to have it - but it didn't have any kind of long exclusivity and was soon followed by Orange and Plus (the other two "main" networks). All networks had special iPhone "plans" and the phone wasn't available outside of them, and the only technical difference was that said plans ultimately got the very buggy Visual Voicemail server attached and probably triggered workarounds for call handling bugs.
The Apple tax on the phone bill itself, and making it unavailable outside of contract, were all on Apple. (I think for some time using one outside of approved contract even required jailbreaking, but I can't be sure).
The reality in 2008 is that Apple forbid selling iPhone without contract, with contract requiring special extra Apple tax (we already had "unlimited data" for years by then). So you were paying whatever the telco asked you for the phone, then paid extra to Apple as long as you used the "iPhone tariff" (and you couldn't get it otherwise other than ebay).
Since at least in Poland majority bought the phone as part of the contract, the prices were wildly different. I can't find N95, but business oriented E51 cost me under $70. Without significant impact on monthly fees on the contract. And without paying Apple tax on my phone bill.
BTW, regarding visual voicemail... Little known thing about iOS 1-2 is that the network stack was broken and it wasn't capable of redirecting to voicemail like every other phone. Required special buggy software to get any voicemail for people running iPhones, and at least at Era GSM (present day T-Mobile Poland) it took 3 months from providing iPhone on sales and any voicemail working?