Thanks, thats really useful feedback. Nice to know the main thing that persuaded you. I wonder if we could capture that in images/text somehow too, for the people who keep saying they don't want to watch a video.
No problem, glad it was helpful! The best thing for people who don't want to watch a video might be just some screenshots of the different states of the list: compacted, expanded 1-2 levels, and fully expanded with accompanying text explaining how the product works.
Another quick suggestion: "A better way to think" doesn't really convey what your product does, maybe something like: "Map your workflow to your brain, not your brain to your workflow." would work better? Something more descriptive might help people tell more quickly whether or not the product is relevant to them and worth checking out.