Cryptocurrencies did manage to have a ridiculous performance over the past few years, I think that's why those obvious scams manage to convince people. The fear of missing out is strong and many people want to exploit that it seems. There are so many obvious scams running in the cryptocurrency world right now that it's hard to keep track and some are more obvious than others. See for instance https://getcryptotab.com/en/ which is an other obvious pyramid scheme.