Sure they do. People are ditching landlines to save money even though making do with just a cell phone often gives significantly worse quality. (Which was actually the context of the discussion I mentioned. I was debating giving up my landline--well, Xfinity Voice--even though just using my cell service would result in poorer average call quality.)
It's not like phone companies offered people "better call quality XOR another service", and people consistently picked the second option.