>The end of this market in the much longer term seems to be self driving cars and some form of shared ownership. I could see premium ride sharing clubs where you pay more to ride in an Audi or something with common ride sharing clubs where you ride in a van. It is this much longer term that I see Uber having more potential competition.
I see it looking much like air travel today. Some will opt for fractional/full ownership like netjets and the like, but most commoners will simply pay-as-you go. I hope it evolves like travel by horse with the endpoint being only the very rich will be able to own their own car and there will be restrictions keeping them off important travel arteries because they would be relatively slow, stupid, and dangerous.
It won't happen quite that way. With driverless cars, the rich peoples' cars will also be driverless and would be just as fast as all the others, so there'd be no reason to have any restrictions. The difference will be that while you're riding in some self-driving van you don't own with some other strangers and paying a fare for the ride, the rich guy will be riding in his self-driving Aston Martin drinking scotch and listening to whatever music he wants in some very luxurious seats.
I see it looking much like air travel today. Some will opt for fractional/full ownership like netjets and the like, but most commoners will simply pay-as-you go. I hope it evolves like travel by horse with the endpoint being only the very rich will be able to own their own car and there will be restrictions keeping them off important travel arteries because they would be relatively slow, stupid, and dangerous.