AddShoppers was recently recognized as the second fastest growing company in Charlotte as well as a Best Place to Work (two years running!).
We’re building a large-scale SaaS platform that's changing the way millions of people shop every month. We are an indispensable partner for companies such as Hanes Brands, American Giant, Moscot, Jockey, and thousands of others -- powering their onsite marketing to drastically increase engagement and conversions.
Eh, you said you were the first, period. A Facebook app tab is just an iframe so its not like they are doing anything special. So technically they were the first to use the "want" and "own" buttons.
They didn't publish any button guidelines so it's a modified Subscribe button. I would think they'd be more for it as they're getting more eCommerce data. The post states this: Just to be clear, we were approved by Facebook to use these Open Graph actions but this is not a “partnership” with Facebook.
Unfortunately it's a bit difficult to get in contact with FB.
Yeah, look, best of luck to you and we're in a similar space. I'm all for social commerce, I just think possibly the boundaries of whats within their intended scope are being pushed here.
I don't want to get into it too much because we'll ultimately see, but I'm sure if I made a "Don't like" button - they'd kick my ass. I get the feeling OpenGraph was intended for a service based business, i.e. Geoff just watched [x] on Netflix.
I think it's a little different because "Own" is an actual approved action while "Don't like" isn't. Can you shoot me an email (just use our contact form)? Would love to learn more.
I changed it to read like this: "AddShoppers is the first social sharing platform to be fully integrated with Facebook's new Want / Own actions for their Open Graph Timeline."
Yes, anyone can do it after they're approved but we are indeed the first.
That reads much better. Yes, you may be the only ones with the first "Want / Own" actions but that is very different from being the first to use the actions, in general, like you originally phrased it.
It's not the first to do want/own either. Two social commerce platforms out there already offer it for some weeks (payvment and 8thbridge, if I'm not mistaken)
Payvment used the actions on Facebook shops, not a public Want button. 8th Bridge created a mockup of what it may look like but as far as I know they haven't released it yet.
Obviously a lot of people have never seen a Want button for as much pickup as this announcement received.
AddShoppers was recently recognized as the second fastest growing company in Charlotte as well as a Best Place to Work (two years running!).
We’re building a large-scale SaaS platform that's changing the way millions of people shop every month. We are an indispensable partner for companies such as Hanes Brands, American Giant, Moscot, Jockey, and thousands of others -- powering their onsite marketing to drastically increase engagement and conversions.
"Be a great human" here: https://www.linkedin.com/jobs/cap/view/388531445