I'm an experienced developer currently looking for work within an hour radius of Cincinnati and was really excited to see this post. Then my hopes were dashed. A bit of constructive feedback:
1. "You are expected", "All employees are expected"... these phrases are extremely off-putting.
2. Your required-skill-to-salary combinations are absurd. Under full stack dev, you've listed everything under the sun: backend, frontend, database, devops, both mobile platforms and mandatory evangelism/marketing... enough stuff that it would take someone 5+ years of intense work to get comfortable with it, much less master it. And then you list $50k-70k? Someone with all those skills and that kind of experience is worth $125k, easy, even in Cincinnati.
And, no, your equity numbers don't make up the difference. Let's say your company is valued at 1-5 million right now (and that this potential employee, by some miracle, agrees with that valuation). 1% equity equates to $10-50k, undoubtedly vesting over 3-4 years. That shouldn't float anyone's boat.
Edit: I see you just raised $1.2 million. First, why not include that information in your post? It's a huge validator. Second, assuming your total fundraising has traded away 20% of the company at this point, then your current valuation is more like $6 million. The equity portion of the full stack position (~1%) is still only $60k vesting over 3-4 years. Better, but still way off the mark.