You could create a workflow that listens for the `repository_dispatch` event, see https://developer.github.com/v3/repos/#create-a-repository-d...

:)

Awesome thanks! The project I run has a lot of emergency updates so this, being able to release simply with a comment referring to a specific issue in context is really helpful. this is how I've set it up:

https://github.com/smashah/sulla/issues/197