We're aiming to offer release-based metrics that are hard to find elsewhere. Things like the time it took for a given release cycle, frequency, finding and displaying common release bottlenecks, and volume of blockers during testing and over time are a couple examples of the types of data Runway could be uniquely positioned to provide.
Former Colombian soldier over here, at that time, only radio operators were trained in Morse code; regular soldiers would have a hard time to get the message.