This just further underlines the point that Beats are not actually high-end headphones, but fashion items. As such, they're incredibly vulnerable to changing tastes. In the areas around me, Beats have already plummeted from prominence or popularity among young people and cool people.
I've seen that happen, as well. People who can't really afford it pay a couple of hundred for a cool red B on their headphones, then they wisen up and realize that a cool S is a better choice.
